IMPROVE DEALERSHIP PROFIT WITH SMARTER MARKETING

Marketing is one of the top expenses for Dealers. There are ways for you to instantly improve the business impact of marketing through deploying a few simple tactics on Facebook. How you spend your marketing budgets can have a material…

‘STAR’ SAFETY PERFORMERS ON DISPLAY

An element of ANCAP’s communication strategy is to provide assistance to dealerships to incorporate safety as part of the sales conversation. ANCAP has partnered with AADA to offer members the opportunity to display a ‘star’ performer on showroom floors. The…

AADA WELCOMES NEW EXHIBITORS TO SOLD-OUT EXPO

Exhibitor booths for the AADA National Dealer Convention & Expo 2018 have sold out in record time, as we welcome new exhibitors Cirrus Aircraft and American Express. Cirrus is a regular exhibitor at the NADA Convention in the US, so…

INDUSTRY REPORT FEATURE:

In November 2016 the Victorian Automobile Chamber of Commerce (VACC), in conjunction with the state and territory Motor Trades Associations of Australia, conducted a national survey of over 1,000 automotive business members. This is the final instalment of our three-part…